ADAM LANE
CEO & CO-FOUNDER
Adam Lane is the Founder and CEO of Oak Strength and Oak Performance, a leading sports performance training and strength coaching facility serving athletes and adults throughout Loves Park, Rockford, Roscoe, Belvidere, and Northern Illinois. A former elite-level endurance athlete and USA Triathlon Regional Junior Long Course Champion, Adam has spent more than two decades helping athletes and adults improve strength, speed, athletic performance, mobility, and long-term health.
- CSCS
- RSCC
- POSE
- USR 1
- Power Athlete Block 1
- USAW L1
- PN1
- IYCA
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Adam Lane is the Founder and CEO of Oak Strength and Oak Performance, a leading sports performance training and strength coaching facility serving athletes and adults throughout Loves Park, Rockford, Roscoe, Belvidere, and Northern Illinois. A former elite-level endurance athlete and USA Triathlon Regional Junior Long Course Champion, Adam has spent more than two decades helping athletes and adults improve strength, speed, athletic performance, mobility, and long-term health. Adam's coaching journey began as a teacher and track and field coach, where he quickly discovered that properly designed strength and conditioning programs could dramatically improve athletic performance while reducing injury risk. That passion led him to build a training system focused on developing faster, stronger, and more resilient athletes through progressive strength training, speed development, force production, movement quality, and injury prevention strategies. In 2012, Adam and his wife, Heather, founded Oak Strength with a mission to provide personalized strength training and performance coaching for adults looking to become happier, healthier, and stronger. In 2018, Adam launched Oak Performance to help middle school, high school, and college athletes maximize their athletic potential through science-backed sports performance training. Today, Oak has helped more than 250 athletes continue their athletic careers at the collegiate and professional level. Under Adam's leadership, Oak has become one of the premier destinations for sports performance training, speed development, vertical jump training, strength and conditioning, and individualized fitness coaching in Northern Illinois. His coaching philosophy combines proven training principles, cutting-edge technology, and individualized programming to help every athlete and adult build a stronger, more capable body for sport, health, and life. Adam's passion is simple: help people unlock their potential, develop confidence through strength, and create the physical foundation needed to perform at their best for years to come.